Winston Starts
Winston Starts sought to refresh their visual identity to better align with their new branding and messaging in 2022. We collaborated with them to develop an in-depth profile highlight that showcases their role as a Non-Profit Incubator.
WHERE STARTUPS GO
TO SCALE UP.
Highlighting key companies within the incubator and getting insight through their lens was a key factor in this project. In addition to the profile, we produced a series of social media videos focusing on key areas: Women of the Future, University Ecosystem, and Why Winston-Salem, NC?
BEHIND THE SCENES
Over the course of two days, we captured 12 interviews with key startups in the incubator, along with the necessary b-roll to support the project. With a small, agile crew, we efficiently gathered everything needed to bring this production to life.
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